[WATCH] NITTI & BRAYTON Revolutionize The Rocktronic Space With Boxing-Themed Music Video For 'White Knuckles'

iEDM Staff | September 18, 2024

NITTI and BRAYTON have unleashed a powerful new single, “White Knuckles,” paired with a visually stunning, boxing-themed music video.

The video features undefeated boxer Tayden “The Butcher” Beltran and former D1 athlete Hayley Jordan Leonard, blending raw physicality with emotional depth. This combination of high-energy music and cinematic storytelling pushes the boundaries of the evolving rocktronic genre.

Speaking about the track, NITTI said, “‘White Knuckles’ is a song I originally wrote about struggling with self-doubt and feeling like I’m not good enough. I knew I needed a vocalist who could carry that emotion, and BRAYTON was the perfect fit.”

BRAYTON added, “I’ve always admired rock vocalists on EDM tracks, and I never thought I’d be the vocalist on the other side. NITTI’s production and energy match mine perfectly, and I’m super excited for this release.”

“White Knuckles” blends alt-rock, emo, and metal influences with NITTI’s new-age production, from future bass to stutter house. The boxing-ring setting of the video mirrors the song’s themes of struggle and resilience, creating an immersive experience.

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As NITTI continues to push the limits of rock and electronic music, this music video redefines how rocktronic can be delivered, bringing back the era of high-concept music videos while revolutionizing the genre.

Stay tuned, as there are more breathtaking collaborations and music videos like this one coming up for NITTI in the pipeline.