Proximity and Brownies & Lemonade Raise Over $300,000 For COVID19 Relief Fund!
Last weekend, Proximity and Brownies & Lemonade came together to lead the first iteration of Digital Mirage, an online charity music festival that raised $300,000 to benefit the Sweet Relief Musicians Fund! Over one million fans logged and this created a global community of electronic music fans who are special, authentic, who got the chance to experience amazing sets in the comfort of their own home.
Within a three day span, Proximity’s YouTube channel built one of the biggest electronic artists roster to support the cause. All the proceeds will be providing financial support for music industry professionals and musicians who are experiencing hardship due to the COVID-19 pandemic. Digital Mirage was hosted with a number of the best dance acts like Kaskade, Alison Wonderland, Louis The Child, TOKiMONSTA, SOFI TUKKER, A-Trak, Don Diablo, Valentino Khan, Gryffin, Ekali, Chet Porter, Adventure Club, and more.
As a pioneering digitally produced electronic music showcase, Digital Mirage aims to bring festival-worthy content into people’s homes worldwide, transforming living rooms and kitchens into ‘new age’ music environments and will continue to push its ethos of philanthropy and artist empowerment of unity in his difficult time. So stay home! Digital Mirage will have your music needs covered.
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about the writer
Read More...Ashley Lopez is a SoCal based writer who is proactive in the music industry. While she is a festival goer herself, she's also been a taste-maker for artist owned labels for Diplo and Steve Aoki. During her college career, Ash constructed a course at UC Riverside for electronic dance music culture, history, and industry studies that gained significant coverage on social media.
You may catch her behind the decks as she's also a music producer in the making crafting her sound at Icon Collective. Outside of the EDM life, Ash has other specialties that keep her going. You may run into her skating on the beach, kickboxing at the gym, or reading books on how to improve your life. Some of her favorite acts in dance music are Seven Lions, Kompany, i_o, Wax Motif, and Drezo.